Metaforce Customer Forum

• Connect with industry peers to share insights and build valuable connections. 
• Hear from leading industry experts about the future of customer-driven communication and how the industry is evolving. 
• Gain insights into how Metaforce can support your business now and in the future. 
  
  

We are delighted to announce the two headline speakers for the customer forum. We will be joined by Carl-Magnus Lofstrom, and Kaspar Roos who will be delving into the exciting topic of customer driven communication.

Carl-Magnus Lofstrom - Chief Digital Officer, Avtalat

In Carl-Magnus' talk, "Creating value for both the customer and your organization at the same time" he will explore how, in order to function as a customer-driven company, the customer's needs must be on the organization's common agenda. How do you combine business benefits with customer needs through clear product offerings that create value for both the customer and the organization?

Carl-Magnus has extensive experience at the intersection of communication and digital services, where he specializes in combining business benefits with customer needs. Today, he is head of the customer-driven digital service development at the information company Avtalat, and previously he was responsible for the Swedish Pensions Authority's information and consumer strengthening assignments as communications director.

Kaspar Roos, Founder and CEO, Aspire CCS.

In his keynote "The CX Revolution: Navigating the Shift from CCM to CXM in a Changing Market Landscape" Kasper will explore the transformation from traditional Customer Communications Management (CCM) to the more comprehensive Customer Experience Management (CXM) approach. 

Kaspar is a leading expert, consultant and recognized thought-leader in the Customer Communications Management (CCM) industry. He is the founder and CEO of Aspire CCS, a global analyst and market research firm providing independent insight and trusted advice to Enterprises, CCM/CXM Software, Services and Solution providers, and Business Advisories and Private Equity Firms through a variety of highly specialized services.

Don't miss out on these two great keynotes - register now to secure your spot!

Full Agenda

16:00 - Doors open

16:30 - Opening remarks - Johan Junge, CEO Metaforce

16:45 - Carl-Magnus Lofstrom - "Creating value for both the customer and your organization at the same time" and Q&A

17:30 - Kaspar Roos - "The CX Revolution: Navigating the Shift from CCM to CXM in a Changing Market Landscape" and Q&A

18:15 - Metaforce roadmap - Henrik Allert, CPO Metaforce

18:30 - Light refreshments and networking